Skip to main content

Tinder Lite will arrive in Vietnam in the ‘coming weeks’

A smaller app that requires less data

image source:- theVarge


Tinder has already publicized its plans to expand around the world, specifically in Asia, but today, it’s taking the next logical step in that journey and introducing a smaller version of its Android app — called Tinder Lite. The app is 25 times smaller than the main app, and while it maintains the core functionality, like swiping, it nixes more data-heavy ones, like the Feed. The idea is that Tinder Lite is faster, requires less battery life, and reduces data usage. For now, Tinder Lite users can’t upgrade to a Tinder Plus or Gold subscription within the app, but the company says it plans to do so over time. (A critical feature for making money off users, of course.)

The app will be available through Google Play in Vietnam in the “coming weeks” and will subsequently come to other areas in Southeast Asia and South America. As is typically the case with the lighter versions of apps, users can use the same account across both the main Tinder app and Tinder Lite.

TINDER’S LOOKING TO EXPAND IN ASIA 

This app release particularly makes sense for Tinder, as Match Group has mentioned its plans to focus its efforts on expanding Tinder’s reach to newer markets, especially in Asia. Last month, Bloomberg pointed out Tinder’s marketing efforts abroad and how it’s adjusting to various cultures. Match Group CEO Mandy Ginsberg said earlier this year that the company is spending more money on marketing in Korea, India, and Japan than anywhere else in the world. A lighter app could make the app more appealing to people who are using older Android phones or have slower connections with less data allotment.

Comments

Post a Comment

Popular posts from this blog

Paul Allen: Microsoft co-founder and billionaire dies aged 65

Paul Allen, who co-founded Microsoft, has died aged 65 from complications of non-Hodgkin's lymphoma. He had revealed the disease's return only two weeks ago, after previously being treated for it in 2009. He had said he and his doctors were "optimistic" about treatment. His Microsoft co-founder Bill Gates said: "I am heartbroken by the passing of one of my oldest and dearest friends... Personal computing would not have existed without him." In a statement confirming his death on Monday afternoon, his sister Jody described the businessman as a "remarkable individual on every level". "Paul's family and friends were blessed to experience his wit, warmth, his generosity and deep concern. For all the demands on his schedule, there was always time for family and friends," the statement said. "At this time of loss and grief for us - and so many others - we are profoundly grateful for the care and concern he demonstrated...
Post a Comment
Read more

Redmi Note 7 India Launch Date Confirmed, Xiaomi's Latest Will Launch on February 28

Redmi Note 7 is powered by Qualcomm Snapdragon 660 SoC It supports Super Night Scene Mode for low-light photography Redmi Note 7 has Quick Charge 4 support for fast charging The Redmi Note 7 is one of the most hotly anticipated smartphones from Xiaomi, and after making an impressive debut in the Chinese market, the smartphone is all set to arrive in India. Xiaomi on Thursday revealed that the Redmi Note 7 will be launched in India on February 28, and the company has already kicked off the registration process for purchasing tickets for the launch event. Xiaomi has been teasing the Redmi Note 7's India launch for quite some time and it finally made the launch date official via a tweet today. The Redmi Note7 was launched in January, packing capable hardware and bringing an attractive design at a competitive price point in typical  Xiaomi  fashion. The smartphone quickly became a major hit as the company reportedly sold 1 million units of the...
Post a Comment
Read more

Here’s How You Can Send ‘Stickers’ to Your Friends on WhatsApp

After a spate of rumors, speculations and leaks over the past few months,  WhatsApp has finally rolled out ‘Stickers’ on both Android and iOS . The app will support only Facebook’s sticker packs to start off with, before eventually supporting third-party stickers. While only static images are being supported right now,  animated Stickers will be available in the near future. The feature is in the process of being rolled out universally, and is available for most of us here at Beebom. For me,  it’s available as part of version 2.18.329 on Android , but some reports suggest that it’s available on versions 2.18.310 and above. As for iOS, the feature is said to be available on WhatsApp version 2.18.100. In case you want the feature on your device, make sure to update WhatsApp to the latest available version for your device ( Android ,  iOS ) and then follow the simple steps below to send them to your friends and family. However, so far it looks like th...
Post a Comment
Read more