Skip to main content

Xiaomi Passes Samsung to Become Top Smartphone Seller in India in Q4 2017: Counterpoint, Canalys

Samsung Electronics has lost its crown as the top smartphone seller in India for the first time in six years, as it was outsold by China’s Xiaomi in the final quarter of 2017, data from two tech research firms shows.
Xiaomi’s aggressively priced suite of high-spec handsets and market expansion strategy enabled it to take the top spot in the world’s biggest smartphone market after China, said Tarun Pathak of Counterpoint Research.
The Chinese company, which is exploring a public listing and is now valued at close to $100 billion (roughly Rs. 6.34 lakh crores), entered India just over three years ago.
Its strategy there has so far rested on flash sales on leading homegrown e-commerce player Flipkart and US tech giant Amazon.com‘s Indian site, an approach that helped it snatch market share without have to spend heavily on marketing.
Counterpoint pegged Xiaomi’s smartphone market share in India at 25 percent in the fourth quarter based on shipments, ahead of Samsung’s 23 percent. Lenovo, Oppo and Vivo came in behind them, each with about 6 percent market share.
However, it ranked Samsung as the top seller for the year as the South Korean company was well ahead of Xiaomi in the first half of 2017.
Separately, research firm Canalys said Xiaomi shipped 8.2 million smartphones in the fourth quarter, while Samsung shipped 7.3 million.
“Multiple factors have contributed to Xiaomi’s growth, but the key reason for its current success lies in the autonomy that it granted its Indian unit, letting it run the business locally,” said Canalys analyst Ishan Dutt.
Canalys estimates Xiaomi has 27 percent of the Indian market while Samsung is on 25 percent.
“Samsung’s loss comes from its inability to transform its low-cost product portfolio,” said Rushabh Doshi of Canalys.
The South Korean company has been unable to win over cost-conscious buyers, thereby losing market share in the sub-15,000 rupee ($235) segment to Xiaomi quarter after quarter, he said.
Samsung said in a statement that it led Indian smartphone sales in the September to November period, based on data by research firm GfK.
A Samsung India spokesperson said, “Samsung is India’s number 1 smartphone company by a distance. As per GfK, which tracks sales to end consumers, in the last (November) quarter Samsung had a 45 percent value market share and 40 percent volume market share. Samsung is a full range player and leads the smartphone business across every segment of the India market in 2017. More importantly, Samsung is India’s ‘Most Trusted’ brand. We owe our undisputed leadership to the love and trust of millions of our consumers in India.”
Xiaomi could not immediately be reached for comment
Labels:

Comments

Post a Comment

Popular posts from this blog

Race 3 movie review: Not a Salman Khan fan? Mind your own business

Race 3 Director  - Remo D’Souza Cast  - Salman Khan, Bobby Deol, Jacqueline Fernandez, Anil Kapoor, Saqib Saleem, Daisy Shah Rating  - 1/5 During one of the many forced fist fights in Race 3, Salman Khan is getting the better of his opponents when he is hit by a rod. He smirks, turns towards the camera and punches the enemy in face as if he is punishing the man for not recognising the Bhai of Bollywood. The camera doesn’t cut to the rod, which, I am sure, is broken in half by now. Such is Salman’s unparalleled rage and such is the vision of director Remo D’Souza. Race 3 is everything film students are taught not to do, but then what do they know? From the first scene in which Anil Kapoor blows up a gang member with the help of a pen bomb to Salman coming to the rescue of his family in a base-jump suit, Race 3 unabashedly targets the fans. There isn’t any pretension of logical filmmaking or sound screenplay. It seems Race 3 categorically wants the non-Salman fans ...
Post a Comment
Read more

Samsung will unveil the Galaxy S9 next month

Samsung will unveil its next flagship handset, the Galaxy S9, next month at Mobile World Congress (MWC). The company’s smartphone chief, DJ Koh, confirmed the launch to  ZDNet  at CES yesterday. Koh didn’t offer a specific date, but MWC will run from February 26th to March 1st this year, so expect the unveiling to fall somewhere in that time frame. The S9 (and, presumably, an S9 Plus) will be the successors to the S8 and S8 Plus, which launched at a Samsung event in New York last March before going on sale in April. The S8 and its bigger brother were a hit with critics, who praised the phones’ gorgeous design and brilliant cameras. The phones were even good enough to make consumers forget about the disaster of the Galaxy Note 7 and its exploding batteries. Not much is known about the Galaxy S9 at this point, though we’re not expecting any radical departures from the S8. A handful of leaked renders suggest it will look near-identical to its predecessor, with a sl...
Post a Comment
Read more

Apple iPhone sales down 20 % yearly in November 2018, says Counterpoint

Apple iPhone sales were down 20 per cent on an yearly basis in the month of November, even as the iPhone XR was the best-selling model, showed Counterpoint data Apple iPhone sales were down 20 per cent on an yearly basis in November 2018, even as the iPhone XR was the best-selling model, according to numbers shared by Counterpoint research. The numbers come as Apple has slashed forecast for the first quarter of 2019 (October to December 2018), which is being seen as a rare miss for the technology giant. According to Counterpoint, sale of new iPhones, which includes the iPhone XR, XS and XS MAX were down over 20 per cent Y-o-Y compared to last year’s launches of the iPhone 8, iPhone 8 Plus and iPhone X in 2017. While iPhone XR was acknowledged as the best-selling iPhone model in November 2018, Counterpoint says that in comparison in November 2017, the more expensive iPhone X was the best-selling model with almost 50 per cent higher volume compared to the newer iPhone...
Post a Comment
Read more