iPhone 7 Plus was second best selling smartphone in China last year, Oppo R9s reigned supreme

Counterpoint Research has published its analysis of the Chinese smartphone market for the whole of 2017, and some interesting tidbits have been revealed. The best selling handset over there last year was the Oppo R9s, commanding 3% of the market. The second place goes to the iPhone 7 Plus, while the Vivo X9 completes the podium.

There are three Oppo devices in the Top 10, two from vivo, Apple, and Honor, and a lone Xiaomi entry - the Redmi note 4X . Thus, Apple is the only foreign company to have a handset in the Top 10 best selling devices in China. The best performing local companies are clearly Oppo and vivo, incidentally both owned by BBK Electronics, as well as Huawei and Xiaomi.

The mid-range segment is the most popular in China, with Apples iPhone 7 and iPhone 7 Plus being the only outliers from this point of view. The average monthly sales volume of all Top 10 models was 1 million in 2017.

Counterpoint says Oppo's success is due to its relentless focus on marketing its products as selfie experts, as well as its extensive offline store network. Additionally, most of its handsets are priced in the $200-$450 bracket, which is the most popular segment in the Chinese market. It's also offered a limited number of models and was thus able to put more marketing muscle behind the promotion of each one.

The launch of the iPhone 8, 8 plus, and X means price cuts of around 16% were applied to the iPhone 7 and iPhone 7 Plus, which made these much more attractive for Chinese consumers.

In 2018, Counterpoint expects 'bezel-less' displays to become a standard feature of the devices in the Top 10, while well-marketed photography skills are bound to remain extremely important for Chinese smartphone buyers.

Source | Via (in GSMarena )

Comments

Tata Sky Launches New, Unlimited Broadband Plans, Starting at Rs 590

With the impending launch of Jio GigaFiber expected to upend the fixed-line broadband industry the way it changed the mobile telephone landscape earlier in the decade, most incumbent broadband service providers are bracing for the expected onslaught by reducing prices, increasing data caps or, like in the case of Tata Sky, introducing a bunch of new, unlimited plans at relatively affordable price-points. Believed to have been spotted first by TelecomTalk, Tata Sky, known primarily for its DTH TV services, has listed a number of new unlimited broadband plans on its official website. The most affordable of the lot is a 16Mbps plan priced at Rs. 590 per month, while the other plans come with download speeds of 25Mbps, 50Mbps, 75Mbps and 100Mbps. All the plans come with free routers when subscribed for a period of at least three months. Tata Sky New Broadband Plans in Ahmedabad It’s worth noting that the available plans and pricing vary significantly across regi...

Mi TV 4A Early Access Program for Android 9 Pie Update Announced by Xiaomi

The TVs were originally launched running Android 6-based software. HIGHLIGHTS THE XIAOMI MI TV 4A SERIES IS ON TRACK TO BE UPDATED TO ANDROID 9 PIE Xiaomi has initiated the Early Access Program for the update Only 50 active Mi fans will be chosen for the Early Access Program Xiaomi has seen some success with its TV lineup in India, and the affordable Mi TV 4A that was launched in 2018 is among its most popular options. While the lineup has been replaced by the Mi TV 4A Pro and other similar lines, Xiaomi is continuing to service its original models. Now in line for a firmware update are the 32-inch and 43-inch Mi TV 4A models, with Xiaomi announcing that a major update bringing Android 9 Pie-based Android TV to the popular TV range is in the works. The Chinese electronics company has just initiated an Early Access Program for the Android 9 Pie update for the Xiaomi Mi TV 4A series, with 50 active Mi fans set to be chosen to receive early access to the new f...

Redmi Go officially debuts, will cost just 4999

Xiaomi's first Android Go smartphone is official. The Redmi Go is based on Android 8.1 Oreo (Go Edition), comes in Black and Blue, and is heading to Europe and the Philippines in February. The phone packs a modest 5" 1280x720px LCD of the conventional 16:9 aspect, an 8MP main camera with LED flash and a 5MP selfie snapper. The Redmi Go is powered by a Snapdragon 425 with four Cortex-A53 cores running at 1.4GHz. There's 1GB of RAM and either 8GB or 16GB of storage, which can be expanded with a microSD card. The Redmi Go actually employs a hybrid slot so you can choose between extra storage and dual SIM support, but can't have both. XIaomi Redmi Go The battery on the Xiaomi Redmi Go has 3,000mAh capacity, which is very generous considering the tiny screen and modest chipset. Xiaomi Redmi Go The Xiaomi Redmi Go will go on sale in February at a price of €80 in Europe. Philipines pricing is yet to be confirmed as well as availability in other market...

Look in

Search This Blog